Ask anyone who has been in the affiliate marketing business for a significant period of time about their performance of affiliates from Eastern Europe. You should hear that affiliates from Russia, Ukraine, Estonia and several other Eastern European countries generally outperform affiliates from the West. Some affiliate programs have the majority of their revenue generated from affiliates from Eastern Europe.

Over the years, we have received numerous requests from affiliates in Eastern European countries who have been unable to attend our highly successful annual Amsterdam event. For those affiliates, it has been difficult for them to obtain visas and other necessary travel documentation. (Many of these affiliates are "super-affiliates"). As affiliate managers abroad are very interested in obtaining more international affiliates, we decided to bring the event to Moscow. The 1^ST annual Casino Affiliate Convention taking place in Moscow will have a focus on affiliate marketing for affiliates in this region of the world. Attending will be executives from casinos, poker rooms, skill gaming, P2P, bingo, sports books, marketing firms, online casino executives, affiliate managers, affiliates and portal webmasters of gaming related sites. Also attending will be alternative eastern european affiliate programs.

Standard for this annual event will be discussed all forms of marketing for various regions. The goal of the event is to have experts in both online and offline marketing to illustrate opportunites that exist worldwide in order to increase web traffic and conversion rates. This is a fast-paced event on marketing and advertising for affiliate industry executives. Having a "take the ball and run with it" approach, little to no time will be spent on introductions, summaries and overviews.

This conference will have the best collection of affiliates and superaffiliates in Eastern Europe. The conference will have two tracks:

1. Track One: Effective Online Marketing of an online gaming site and portal to the Far East and other regions. (The "Casino Affiliate Convention"). This includes: casino, poker, bingo, P2P, skill gaming, sports book, and other forms of gaming.
   
   
2. Track Two: Effective Online Marketing for other affiliate programs to Eastern Europe. (The "Affiliate Convention"). This includes retail, financial, service, investment and other affiliate opportunities.

The Casino Affiliate Convention will consist of morning seminars and lectures (in English and in Russian), followed by afternoon workshops. The workshops will consist of a series of 90 minute intensive lectures that are designed to increase web traffic from Eastern Europe and conversion rates. Gaming and marketing executives all stand to learn a great deal in these workshops and are welcome to interject their questions at anytime. Significant time will exist for networking as well.

If you are a new affiliate to the business, I strongly advise you to make a request to be sponsored. About 90% of the affiliates that attend Casino Affiliate Convention are sponsored by affiliate programs looking to meet new affiliates such as yourself. One perk is that the affiliate program covers your registration fee. You need to meet with the affiliate manager at the event prior to the doors opening.

We believe that the percentage of superaffiliates that will attend this event will be higher than others.

Exhibitors will also be present and delegates urged to meet the marketing firms in person to build relationships. As many people from the gaming industry will be present in Moscow this year, we trust that you will find this event exciting, fun and a great learning experience. I hope to see you there!

Marc Lesnick
The Conference Organizer